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Dulce de Leche Cheerios Headed to a Store Near You

Dulce de Leche Cheerios Headed to a Store Near You

Hungry? How about…a bowl of Dulce de Leche Cheerios?

The caramel-flavored cereal will be on a store shelf near you this month and it will be the only dulce de leche-inspired cereal in the ready-to-eat cereal category, according to a General Mills blog post by spokeswoman Maerenn Jepsen. General Mills isn’t just targeting Latinos with the new flavor, according to the company, they report that the new flavor will also have strong general market appeal.

The blog post highlights other products you can expect from General Mills and in describing them Jepsen says “the growing influence of multicultural consumers on American taste preferences and consumers’ desires to either add or avoid certain ingredients in their diets, whether seeking more whole grain or protein or avoiding lactose or gluten.”

Will you try the new cereal?

 

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    Jon

    Jon Byington manages the editorial and business operations for DosLives.com. Jon is also on Google +
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