Mario Lopez to Develop Several New Series for NUVOtv
Jon | On 24, Nov 2013
NUVOtv announced a development deal with TV personality Mario Lopez, which includes four new shows and a second season of his current series Mario Lopez One-on-One.
Of the four shows, Salsa in the City (working title) will debut in Q2 2014 and is an irreverent competition show that combines dating and dance within the wildly popular salsa dance scene.
Mario Lopez One-on-One, an interview format show, hosted by Lopez, features top Latino talent including Eva Longoria, George Lopez, Gloria Estefan, and Kat Von D, among others.
Salsa in the City is executive produced by Mario Lopez, Mark Schulman of 3 Arts Entertainment and Gil Lopez of Gordo Entertainment in association with JAAM Productions for NUVOtv.
NUVOtv also announced sponsorship deals with Mars Wrigley and Virgin Mobile who have both signed on as sponsors of Salsa in the City, while season two of Mario Lopez One-on-One is supported by advertisers AT&T, GEICO and US Army.
Jennifer Lopez serves as NUVOtv’s Chief Creative Officer collaborating closely with the network on programming strategy, creative elements, production and marketing.Tell us what you think in the comments below or on:
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