IMATS NYC 2014 Interview With Sigma Beauty Founder & Youtube Beauty Gurus
Sanders | On 16, Apr 2014
IMATS (International Makeup Artist Trade Show) came to New York City last weekend and they brought in all the top makeup brands with them. They travel the world visiting NYC, London, Vancouver, Sydney, Toronto, and Los Angeles to bring together the worlds biggest gathering for Makeup Artist,Vendors,YouTube Beauty Gurus and people who love to wear make-up.
Over 3,000 people came to this years IMATS NYC to see the latest products from their favorite make-up companies including Make-Up Forever, Lime Crime, and Sigma Beauty. Prices were cut to almost 50% which made for a frenzy.
Dos Lives got to take a look around and meet with some of the top Youtube Beauty Gurus Nicole Guerriero, Jaclyn Hill, Carli Bybel, and Casey Homles. With 500,000 – 1,000,000 subscribers on youtube these ladies met with their loyal fans to thank them for their support and snap few photos. They give tips from prom looks to everyday makeup tutorials. You can always count on them to give you their honest review on the make-up and skin products they purchase.
We also got to talk with the founder of Sigma Beauty Simone Oliveira Xavier. She filled us in on how it feels to come so far in 5 years. Being compared to MAC Cosmetics, Sigmas great brushes holds it own against MAC but at a reasonable price for the average working woman. Their top selling brush is the Sigma Flat Top Kabuki Brush. It applies your foundation flawlessly making it look like your own skin. Sigma Beauty doesn’t just sell make-up brushes, they also sell eye shadows, lip gloss, and eye liner. New products are planned be released once a month all the way to 2015.
Check out our interview with the Beauty Gurus and Founder of Sigma beauty Below:
The next stop for IMATS will be London June 27- 29th, Click Here To Check Out IMATS
Check out Sigma Beauty by clicking HERE
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Nicole Guerriero: Click Here
Carli Bybel: Click Here
Jaclyn Hill: Click Here
Casey Holmes: Click HereTell us what you think in the comments below or on: